Overview

Franchise FastLane is a turn-key sales and marketing company for emerging franchisors. Franchise FastLane recruits, educates, and converts people interested in owning their own business into franchisees for multiple franchisors. You’ll never be bored in this position due to managing the campaigns for multiple franchisors and being part of their explosive growth.

Job purpose

The Director of Franchise Development will uphold the highest standards of support for our team, franchisee candidates, franchisors, and broker networks. This person must be skilled in business knowledge and have the ability to influence others while managing human emotion around making life changing decisions. This person needs to relate very well with others and have the capacity to manage many leads at once. This person must have exceptional organizational, communication and people skills.

Duties and responsibilities

• Franchise Candidate Management o Responsible for the entire sales process start to finish and the experience offered to the franchise candidate.

• Ensure the franchise candidate is well informed and properly motivated to purchase a franchise utilizing the following...

  • Introduction presentations

  • Unit Economics presentations

  • Franchise Disclosure Document reviews

  • Franchise and Leadership validation calls

  • Territory mapping

  • Financing and Legal mentorship

• Ensure franchise validation and leadership calls are well organized, well attended and are delivering the right message.

• Keep accurate records in the CRM system on candidate profiles, history, conversations, and other relevant information in the buying process.

• Franchise FastLane’s key leader for all Discovery Days including but not limited to…

  • Preparing the franchisor and franchisee candidates

  • Ensuring the Sales Support team reserves accommodations

  • Presenting at Confirmation Day

  • Managing the overall messaging and call to action post Confirmation Day all the way through the signing of the franchise agreement and the closing process.

• Broker/Franchise Consultant Management

  • Ensure broker networks are fully informed and motivated to recommend your primary brand to their clients is done through.

    • Launch presentations.

    • Regular update presentations throughout the year

    • Attending franchise broker conferences

      • In-person presentations to broker networks

    • Frick & Frack - Direct phone calls, emails, and texts

• • • Developing strong relationships with brokers and being known as someone who treats their clients well and can get candidates to become franchisees.

• • • Writing and posting deal announcements

• Franchisor Management

  • Lead member of FastLane responsible to ensure the franchisor is prepared to sign on new franchisees, this includes many things and will use the resourcefulness of this person.

  • Ensure your franchisor clients are prepared and informed on how to effectively convert candidates into franchisees this is primarily done through...

    • Constant communication
      
      

    • Updates on franchisee candidates' likes, dislikes and hot buttons.

    • Influencing the franchisor on how to improve the process and set up a program that is attractive to franchisee candidates.

  • Help consultant on improvement through the Franchise Disclosure Documents

• Cross brand awareness
  
  

  • Depending on lead flow this position may be asked from time to time to assist other brands or projects that are not their primary franchisor brand.

• Report development
  

  • Develop the ongoing reports needed to keep the Chief Development Officer informed of leads and lead statuses.

Qualifications

• Degree from a 4-year school or equivalent experience

• Proven work experience as key leader in an organization with the ability to make difficult decisions, have difficult conversations and influence decision-makers.

• Proven work experience in sales with a track record of success

• Experience in franchising is preferred.

• General business knowledge to explain franchise opportunities.

• Software skills including but not limited to Microsoft Suite, CRM software, Territory software, project management software, conferencing software.

• Exceptional communication skills both written and verbal.

• Understanding of business performance metrics

• Excellent organizational and multi-tasking skills

• Ability to work under strict deadlines.

• Ability to work in a fast-paced environment.

• Travel experience

• A team player with high level of dedication

Working conditions

• Most duties are done in an office setting or conference setting.

• Travel required.

Physical requirements

Minimal physical requirements are required.

Direct reports

None

Franchise FastLane

• Mission
  

  • To drive extraordinary growth for the chosen few

• Vision

  • To be the leader in franchise development setting industry standards

• Core Values

  • Be Gritty. Be Hungry. Bring it.

  • Drive Fast Results

  • No Surprises

  • Have Each Other’s Back

  • Inspire Life Change