Youth Athletes United Partners With Franchise FastLane for the Launch of Soccer Stars Franchise Opportunities

2 min read
Oct 1, 2022 1:21:00 PM

Youth Athletes United, the multi-brand youth sports and activities franchisor, is launching its Soccer Stars franchise through a partnership with Franchise FastLane, an accelerated turn-key franchise sales organization. This is the first time Soccer Stars will be franchising in its 22-year history.

Franchise FastLane turns emerging franchise brands into national brands, driving accelerated growth. Through a highly selective process, franchisors need to prove they have all the systems and processes in place to be considered, and Soccer Stars checks all the boxes. 

At FastLane, we have a passion for this franchise category of child enrichment. It is an honor to play a part in the positive influence on kids, families and communities through strong brands like Soccer Stars,” said Franchise FastLane’s CEO and co-founder Carey Gille. “This brand and its team have extensive knowledge and experience in the youth sports industry and are more than ready for the next chapter.”

Through the partnership, the brands aim to drive explosive growth while maintaining the same level of greatness that can be found within all the franchises under Youth Athletes United. In addition to Soccer Stars, the Youth Athletes United umbrella consists of youth sports and activities brands, including Amazing Athletes, TGA Sports, Little Rookies Baseball and JumpBunch. 

Youth Athletes United co-founder and CEO Adam Geisler says that working with Franchise FastLane, a best-in-class partner, will allow new franchisees to carry on the brand name and legacy built over the last 20 years. 

Soccer Stars was founded on the concept that every child should learn how to play soccer, says Geisler, and the partnership with FastLane will onlyDSC08313-Edit-2 accelerate that to more children around the United States. The franchise is looking for partners to take the opportunity and have a tremendous impact on kids through great coaching and curriculum.

“We’re looking for people that care about the positive impact of soccer as their first sport experience,” said Geisler. “We want franchisees who can do what we’ve done over the last 22 years and bring it to markets that have never had the opportunity to leverage our curriculum, our brand and our impact.”

FastLane will help Soccer Stars meet its growth targets by focusing on bringing the best candidates to its brand. Their development will be led by Senior Vice President of Franchise Development Bobby Brennan, who has years of experience in the child development and enrichment industry. Brennan has developed two of FastLane’s most extensive growth to acquisition events also in this meaningful category of child enrichment with D1 Training and Premier Martial Arts.

“Child development and enrichment is a passion here at FastLane,” said Gille. “I have been very impressed by the leadership team and vision of Youth Athletes United and inspired by the impact they bring to communities, kids and franchisees. This partnership will drive results in the lives of franchisees as well as kids on and off the soccer field.” The brands will focus on aiming to reach at least 30 units within the first 18 months. 

"We're looking for people that care about the positive impact of soccer as their first sport experience." 

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