From CarPool to FastLane: How Two Brands are Picking Up Speed on the Road to Growth with Franchise FastLane

3 min read
Apr 15, 2025 8:00:00 AM

Franchise FastLane is committed to responsibly scaling high-quality franchise brands, ensuring they have the right foundation for sustainable, long-term success, through two distinct programs ¬—FastLane and CarPool —supporting emerging brands with sustainable franchise development. The CarPool program is designed for brands that prefer a self directed approach to early growth, providing them with strategic coaching, a structured franchise development roadmap and the flexibility to go at their own pace. Some of our CarPool brands, once they have demonstrated they are ready to expand their development more rapidly, and can maintain consistent growth at a higher volume, they have the opportunity to step into the FastLane — where our team takes a more active role in accelerating growth while maintaining sustainable expansion. Recently, we’ve announced two brands that have successfully navigated our CarPool program — Puddle Pools and Joshua Tree Experts. As the two make their transition to FastLane, these brands are marking an exciting new chapter in their stories as they prepare to sustainably accelerate their growth.

 

Puddle Pools: A Simple, Scalable Model with Recurring Revenue

Puddle Pools, a leading provider of residential and commercial pool and spa care, officially joined the FastLane program in March. Puddle Pools benefited from strategic coaching with CarPool while maintaining control over its early expansion. The brand grew from 13 to 39 locations through the program and now boasts 47 locations across Canada and the U.S. This steady and sustainable franchise development has positioned Puddle Pools as a standout in the home services space. One factor that equipped Puddle Pools for a hot start in its FastLane journey is its streamlined, technology-driven business model. At Puddle Pools, franchisees can manage their operations entirely from a phone, with minimal staff and equipment requirements. Additionally, the brand’s built-in marketing, dedicated call center and strong mix of residential and commercial clients ensure a scalable and recurring revenue stream.

"We're thrilled to take Puddle Pools to the next level with Franchise FastLane. Their reputation for responsible, accelerated growth, along with their unmatched team and infrastructure, makes them the perfect partner as we shift into advancing our expansion. With Franchise FastLane's expertise and network, we're confident this next phase will drive incredible opportunities for our brand and franchisees." - Mark Amery | CEO of Puddle Pools

Mark Amery

 

Joshua Tree Experts: Bringing Trusted Tree Care to More Communities Following closely behind Puddle Pools, Joshua Tree Experts will officially enter the FastLane in April. Specializing in professional tree care, lawn care and pest control, Joshua Tree Experts has already built a strong reputation for its high-quality service and customer-first approach. The transition from CarPool to FastLane means the brand is ready for responsible growth while maintaining the integrity of its franchise system.

Joshua Tree Experts provides franchisees with a robust support system, including comprehensive training, marketing assistance and operational guidance. This ensures that even those without prior experience in tree care or landscaping can build a thriving business in a high-demand industry. The brand’s focus on sustainability and long-term client relationships aligns perfectly with Franchise FastLane’s mission to grow franchises the right way — by prioritizing strong foundations that in turn promote sustained success.

Joshua Tree

 

Franchise FastLane: Prioritizing Responsible Franchise Growth Franchise

FastLane’s CarPool program plays a crucial role in identifying brands with strong potential while allowing them to develop at their own pace. When a brand transitions to the FastLane, it means it has demonstrated the ability to scale responsibly, with proven strength in aspects of the business such as unit economics, leadership and a crystal clear and unique value proposition for franchisees. Both Puddle Pools and Joshua Tree Experts exemplify these qualities, making them ideal additions to the FastLane portfolio. As these brands continue to grow, Franchise FastLane will provide recommendations and health assessments of their franchise model to ensure they can scale at a pace that benefits both the franchisor and franchisees alike. By focusing on responsible scaling and sustainable franchise development, Franchise FastLane remains the premier partner for emerging brands ready to take the next step in their franchising journey. With the right brands, the right strategy and the right level of support, the future looks bright for both Puddle Pools and Joshua Tree Experts as they shift into high gear.

 

Franchise FastLane partner brands are unique, scalable and built for long-term growth, we continue to be the premier partner for entrepreneurs looking to enter the food and beverage space with confidence.

Are You Ready to Take Your Brand to the Next Level? 

Franchise FastLane, the #1 proven franchise accelerator focuses our mission on responsibly driving extraordinary growth to empower brands to thrive. We have vetted hundreds of brands and actively partner with over 35 of the best franchise brands in North America! To learn more about the brands we represent, explore our brands page today. If you are interested in learning more about the possibility of joining Franchise FastLane, please click here for more information.  To keep up with all the latest happenings, make sure you follow us on LinkedIn, Facebook and Instagram.

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